clickd and Bing Webmaster Tools
Bing Webmaster Tools is Microsoft’s word on a site: its searches and clicks on Bing, what is indexed, and how often Copilot cites it. clickd reads the pages themselves, the way search engines and AI assistants do, and ranks the fixes. Both are free.
Keep Bing Webmaster Tools. Add clickd on top.
clickd is not a replacement for Bing Webmaster Tools. It is a free layer that reads your pages the way search engines and AI assistants do.
What Bing Webmaster Tools is best at
- AI PerformanceHow often Copilot and Bing’s AI answers cite a site, which pages, and sample queries behind them.
- Searches and indexingSearches, clicks and impressions on Bing, and URL Inspection for any page.
- IndexNowTell Bing and other engines that a page changed, the moment it changes.
- Backlinks and keyword researchThe sites linking to yours, and what people search for on Bing.
What clickd adds on top
- Pages read as an AI crawler gets themThe words in the HTML before any script, whether robots.txt and the firewall let GPTBot, ClaudeBot and PerplexityBot in, and one address for each page.
- Fixes ranked by what they are worthEach failing rule weighed by its stage and by how many pages miss it, so the first fix is the one that moves the most.
- A reader for what code cannot countA reasoning model reads for things such as whether a page answers before it explains. It only advises; code decides.
- A loop your agent runsThe plan in your agent’s words for Claude Code, Codex or Cursor, and 62 MCP tools: it makes each change, asks for a fresh read, and clickd says which rules now pass.
Which tool for which job
Both means each does a part of it.
| Job | Use | Why |
|---|---|---|
| See citations in Copilot | Bing Webmaster Tools | The AI Performance report. clickd does not track citations. |
| See searches and clicks on Bing | Bing Webmaster Tools | Queries, clicks and impressions, from Bing itself. |
| Tell search engines a page changed | Bing Webmaster Tools | IndexNow. |
| See what every AI crawler gets, not only Bing’s | clickd | GPTBot, ClaudeBot, PerplexityBot and the rest, by robots.txt and the firewall. |
| Rank what to fix on each page | clickd | Each failing rule weighed by its stage and how many pages miss it. |
| Hand fixes to an agent and recheck them | clickd | The plan in the agent’s words, then a fresh read of the live site. |
Bing Webmaster Tools and clickd together
A way of working that plays to each.
- 01Bing Webmaster Tools
Find the pages Copilot cites
AI Performance lists the pages cited. The pages you want cited that are missing are the place to start.
- 02clickd
Read the site in clickd
See what those pages give an assistant: the words before any script, structured data that fits, an answer up front.
Read a site - 03clickd
Fix and recheck
Hand the fixes to your agent. clickd reads the site again and says which rules now pass.
Connect an agent - 04Bing Webmaster Tools
Tell Bing through IndexNow
Send the changed pages, then watch citations in AI Performance over the weeks after.
Free checks to run beside Bing Webmaster Tools
Each reads one page or one domain, with no sign-up.
- AI crawler checkerWhich AI crawlers robots.txt lets in, and whether there is an llms.txt.
- What an agent readsA page beside the Markdown an assistant gets from it, and what gets in the way.
- Schema markup checkerEvery block of structured data: whether it parses, and what it lacks.
- Website speed testHow fast a page answers a crawler, and how much it weighs.
Feature by feature
| What | clickd | Bing Webmaster Tools |
|---|---|---|
| Built for | Making each page readable, believable and actionable for search engines and AI assistants, and handing the fixes to your agent. | Bing’s view of a site you prove is yours: searches, clicks and indexing, IndexNow, and AI Performance for citations in Copilot. |
| Reads and audits a site | Yes, the first 100 pages of any public site, on clickd’s servers, with nothing to install. | Partly: Site Scan audits a site you have verified. |
| What AI crawlers get | Yes: the words in the HTML before any script, whether robots.txt and the firewall let AI crawlers in, and one address for each page. | No. It speaks for Bing’s crawler only. |
| Judges the writing | Yes: a reasoning model reads for what a rule cannot count, such as whether a page answers before it explains. A model only advises; code decides. | No. |
| MCP server | Yes, 62 tools, with a key an email gets. | Not a stated feature. |
| Fixes handed to an agent | Yes: the fixes worth the most in your agent’s words, and each fix read again on the live site once it ships. | No. |
| Links from other sites | No. clickd keeps no index of links from other sites. | Yes, a backlinks report for your site. |
| Keywords and rankings | No. | Yes: your searches on Bing, and keyword research. |
| Mentions in AI answers | Not built yet. | Yes: AI Performance counts citations in Copilot and Bing’s AI answers. |
| To start | Free. Reading a site needs no sign-up. | Free, for sites you prove are yours. |
What this page says of Bing Webmaster Tools comes from its own pages and reviews of it, as of October 2026. Its plans change; bing.com/webmasters has the current ones.
Questions
Is clickd a Bing Webmaster Tools alternative?
No. Only Microsoft can say how Bing and Copilot treat a site. clickd is a free layer on top that reads each page the way search engines and AI assistants do and ranks what to fix.
Can I use clickd with Bing Webmaster Tools?
Yes. Use AI Performance to see which pages Copilot cites, fix the ones you want cited from clickd’s plan, then tell Bing through IndexNow.
Why does Bing matter for AI answers?
Copilot’s answers draw on Bing, and Bing Webmaster Tools reports how often Copilot and Bing’s AI answers cite a site. Search Console counts Google’s AI features inside its totals.
Is clickd free?
Yes. Reading any public site is free, with no sign-up: the first 100 pages, a score, its place and the fixes worth the most. An email gets a key, and the key connects your agent.
clickd with other tools
clickd sits on top of each, on the same terms.
Read your site
Free, about a minute. Its score, its place, and the fixes worth the most.