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Guides

How search engines and AI assistants read a site, and what to change. Each one is counted over the sites clickd has read and ends with something to do on your own.

12 guides and articlesCounted over 316,711 sitesUpdated

Getting cited

Grouped by what you are trying to do. Each figure is the one the piece turns on.

Getting cited

How assistants choose what to quote
Guide

What is generative engine optimization?

Where the term came from, how it differs from SEO, and what assistants need from a page.

9.9%of article pages answer first6 minGuide

GEO vs SEO vs AEO: what is the difference?

What each term means, where they overlap, what to do first, and how sites do on each stage.

89%of key pages carry their words in the HTML4 minGuide

How do you get recommended by ChatGPT?

What decides whether ChatGPT can show a site, and the fixes that make it readable.

0.9%of sites shut out ChatGPT's search crawler by name4 minGuide

How does a local business get recommended by AI?

What a near me answer needs from a business site, and how trades sites do on each.

14%of trades pages have no tap-to-call link3 minArticleA study

What assistants cite

The questions people put to assistants, across 16 lines of work and fifteen cities, and every site the answers cite.

13,885sources cited in 3,275 answers6 min

Counted over the 316,711 sites clickd has read in full, each at its latest read, as of November 1, 2026. A score or a rule passed says pages are well formed. It does not say an assistant cites the site. Where a row says otherwise, its figure is its own: the livecard figure is X's. A guide is counted again as sites are read; an article keeps the day it was counted. Every guide is also at its own address with .md added, for an agent.

Read your own site

The rules behind every figure here, on your pages, with the fixes worth the most first. Free, about a minute.